Pepsi Perfect? More Like Perfect Disaster

"All I want is a Pepsi"- Marty McFly to the virtual waiters at Cafe 80's from Back to The Future II.

That's what we all wanted, right? A bottle of Pepsi Perfect based on the film mentioned above? Well, that was easier said than done. As you were all aware, Pepsi made an advertisement before 10/21/2015 that Pepsi Perfect will be released in "limited supply". However, what they failed to do was provide clear directions. Outside of the folks that went to New York Comic Con earlier this month, most of us were out of luck. 

After promoting the drink, Pepsi failed to give us more details on where to buy it and what time. Only information they provided us was that it would be available on Amazon.com and Walmart.com. It wasn't until later this morning when someone on Twitter told me that it was "out of stock"

When I found out about this, I was in complete shock. I proceeded to let them know about their mistake on twitter.

@pepsi messed up big time by not giving clear directions regarding #PepsiPerfect. One way to fix this? Re-release the product

— Kalind Patel (@NYCKNP) October 21, 2015

Due to all of this fiasco, Pepsi is now under bad PR for this and they have no one to blame but themselves. What they should have done was market the product and have it available for more than 6000 supplies. For example, it could be around for the rest of October and early November. Because of how scarce the product was, it was very much in high demand. Another is to assure the people that more supplies will be around due to popular demand.

At the end, Pepsi needs to listen to their fans. In case you don't remember, there was a lot of hype regarding "Pepsi Throwback". When it came out, it was so popular that Pepsi re-released it again for limited time. Eventually, it was so popular that Pepsi Throwback became permanent and eventually became "Pepsi-Cola Made with Real Sugar".

Since the bottle is high in demand, Pepsi must re-release it again and gain back the trust of the paying customers. If they fail to do so, they will lose their loyalists to Coca-Cola and that is not best for business.

I also posted this on Instagram to shed light about this on my #WhatCouldveBeenWednesday photo.

#WhatCouldveBeenWednesday: #PepsiPerfect being marketed the correct way. Before today, #Pepsi announced that they would sell #PepsiPerfect as a limited supply on 10/21/2015 based on #BackToTheFuture Part 2. However, what #Pepsi failed to do was being thorough with directions & how to purchase it. This caused a lot of fans to get confused and angry as to why it was sold out so soon. This is nothing more than a PR disaster. Here's some information to know. On the right hand side is #PepsiCola "Made with Real Sugar". That's what Pepsi Perfect was really about. So instead of shelling out $500 on eBay, save a lot of money and buy yourself Pepsi w/ Real Sugar instead. You'll thank me later. #PRFail #MarketingFail #BackToTheFutureDay #BTTF

A photo posted by Kalind Patel (@knpkh3ster) on Oct 21, 2015 at 12:37pm PDT

Why is 2015 different from Marty's 2015- BTTF Theory

DISCLAIMER: The author of this blog is fully aware of the difference between fiction and reality. This is primarily a theory from the author on Back to the Future Part II.

Hello everyone. As you all know, October 21, 2015 is fully upon us. What is special about October 21, 2015. This is the year Marty McFly and Doc Brown come to the year 2015. However, the 2015 they visited is a stark contrast to our 2015. And here is a reason why. Before I dwell into that, here is a video clip of Doc explaining the "alternate reality"

Now, from what you see here, this is my theory of the "alternate reality" illustrated below. 

It starts at the year, 1985. On that year, Marty and Doc travel to the year 2015 to prevent Marty Jr. from going to jail. At that point somewhere in 2015, an aged Biff Tannen stole the DeLorean and traveled to 1955. From that point, the 1985 that Marty and Doc knew was gone because it was at that point where it became "Biff's 1985". Marty and Doc would travel to 1955 and burn the almanac.

                                     

At that point, their 1985 returned and Biff's reality ceased to exist. However, Doc's time machine took him to 1885 due to a malfunction. Marty would travel to 1885 to bring Doc back home, but at the end, it was only Marty who returned via DeLorean. From that point, Marty picked up Jennifer and took the car for a drive. From there, he encountered Needles. Needles dared him to a car race on the street once the traffic lights turned green. Even though Marty looked like he was going to race, he actually reversed the car and prevented his accident that year. From that point, the fax "You're Fired" that Jennifer kept a copy of was erased. 

                                    

Afterwards, the future had been changed so drastically due to the butterfly effect. The 2015 that Marty and Doc knew no longer existed.

Going back to what I drew up on the alternate timeline, the exact moment where Marty avoided the accident was when the timeline skewed somewhere creating an alternate 2015. Alternate for Marty and Doc, reality for the rest of us. This is the reason why there are no flying cars, people dressing unorthodox on the streets (unless if your name is Miley Cyrus or Lady Gaga), or the fact that hoverboards are only in beta phase.

What did translate from Marty's 2015 to this 2015 are watching multiple programs on one TV, video conferencing, making phone calls with goggles, thumbprint scanning along with many more. 

The moral is this. If you do decide to time travel, be very careful what you do because that can cause a butterfly effect on everything else later on.

- Kalind Patel